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General information
In order to make visiting our website attractive and to enable the use of certain functions, we use technologies on various pages, including so-called cookies. Cookies are small text files that are automatically stored on your end device. Some of the cookies we use are deleted again at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognize your browser on your next visit (persistent cookies).
Protection of privacy for end devices
When using our online offer, we use absolutely necessary technologies
in order to be able to provide the telemedia service expressly requested. The storage of information in your end device or access to information that is already stored in your end device does not require consent in this respect.
For functions that are not absolutely necessary, the storage of information in your end device or access to information that is already stored in your end device requires your consent. We would like to point out that if you do not give your consent, parts of the website may not be fully usable. Any consent you have given will remain in place until you adjust or reset the respective settings on your device.
Any downstream data processing by cookies and other technologies
We use technologies that are absolutely necessary for the use of certain functions of our website (e.g. shopping cart function). These technologies collect and process the IP address, time of visit, device and browser information as well as information about your use of our website (e.g. information about the contents of the shopping cart). In the context of a balancing of interests, this serves overriding legitimate interests in an optimized presentation of our offer in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR.
In addition, we use technologies to fulfill the legal obligations to which we are subject (e.g. to be able to prove consent to the processing of your personal data) as well as for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy.
You can find the cookie settings for your browser under the following links:
Microsoft EdgeTM / SafariTM / ChromeTM / FirefoxTM / OperaTM
If you have consented to the use of the technologies in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, you can revoke your consent at any time by sending a message to the contact option described in the data protection declaration.
We use the following cookies and other third-party technologies on our website. Unless otherwise specified for the individual technologies, this is done on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. After the end of the purpose and the end of the use of the respective
technology, the data collected in this context will be deleted. You can revoke your consent at any time with effect for the future. Further information on your revocation options can be found in the section "Cookies and other technologies". Further information, including the basis of our cooperation with the individual providers, can be found under the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.
7.1 Use of Adobe services for web analysis and advertising purposes
We use the following technologies from Adobe Systems, Software Ireland Limited, Ireland, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland ("Adobe"). The information automatically collected by Adobe technologies about your use of our website is usually transmitted to a server of Adobe, Inc, 345 Park Avenue San Jose, CA 95110-2704, USA and stored there. If your IP address is collected via Adobe technologies, it will be shortened or completely replaced by a generic IP address before being stored on Adobe's servers by activating the appropriate settings.
Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection by decision: USA.
The adequacy decision for the USA applies as the basis for third country transfers, provided that the respective service provider is certified. Certification is available.
Our service providers are located and/or use servers in countries outside the EU and the EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on standard data protection clauses of the European Commission.
Adobe Fonts
For the uniform presentation of content on our website, data (IP address, time of visit, device and browser information) is collected by the script code "Adobe Fonts" from Adobe, Inc., 345 Park Avenue San Jose, CA 95110-2704, USA ("Adobe"), transmitted to Adobe and subsequently processed by Adobe. We have no influence on this subsequent data processing. The data processing takes place on the basis of an agreement between jointly
Controller pursuant to Art. 26 GDPR.
7.2 Use of Google services
We use the following technologies of Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google technologies about your use of our website is usually transmitted to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. Unless otherwise specified for the individual technologies, data processing is carried out on the basis of an agreement concluded for the respective technology between jointly responsible parties in accordance with Art. 26 GDPR. Further information about data processing by Google can be found in Google's privacy policy.
Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has determined an adequate level of data protection by decision.
Our service providers are located and/or use servers in countries outside the EU and the EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on standard data protection clauses of the European Commission.
Google Analytics
For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information as well as information on your use of our website), from which user profiles are created using pseudonyms. Cookies may be used for this purpose. If you visit our website from the EU, your IP address will be stored on a server located in the EU to derive location data and then deleted immediately before the traffic is forwarded to other Google servers for processing. Data processing is carried out on the basis of an agreement on order processing by Google.
In order to optimize the marketing of our website, we have activated the data sharing settings for "Google products and services". This allows Google to access the data collected and processed by Google Analytics and then use it to improve Google services. The release of data to Google as part of these data release settings is based on an additional agreement between data controllers. We have
has no influence on the subsequent data processing by Google.
Google Ads
For advertising purposes in Google search results and on third-party websites, the so-called Google Remarketing cookie is set when you visit our website, which automatically enables interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information and information about your use of our website) and by means of a pseudonymous cookie ID and on the basis of the pages you visit. Any further data processing will only take place if you have activated the "personalized advertising" setting in your Google account. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing.
For website analysis and event tracking, we use Google Ads Conversion Tracking to measure your subsequent usage behavior if you have reached our website via a Google Ads advertisement. For this purpose, cookies may be used and data (IP address, time of visit, device and browser information as well as information on your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter) may be collected, from which user profiles are created using pseudonyms.
If you do not give us your consent to the use of Google Ads in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, no cookies will be stored on your device or read out. The data processing described in the previous paragraphs does not take place. In order to close gaps in web analysis through behavior and conversion modeling, pings with data (user agent, information about your consent behavior, screen resolution, IP address, page URL, information about ad clicks in URL parameters) are sent to Google. Your IP address is used to derive the IP country.
Google Maps
For the visual presentation of geographical information, Google Maps collects data about your use of the Maps functions, in particular the IP address and location data, transmits it to Google and then processes it. We have no influence on this subsequent data processing.
Google Tag Manager
Google Tag Manager allows us to manage various codes and services on our website. When implementing the individual tags, Google may also process personal data (e.g. IP address, online identifiers (including cookies)). Data processing is carried out on the basis of an agreement on order processing by Google.
By using the Google Tag Manager, various services/technologies can be integrated.
If you do not wish to use individual tracking services and have therefore deactivated them, the deactivation remains in place for all affected tracking tags that are integrated by the Google Tag Manager.
YouTube video plugin
To integrate third-party content, data (IP address, time of visit, device and browser information) is collected via the YouTube video plugin in the extended data protection mode we use, transmitted to Google and then processed by Google only when you play a video.
7.3 Use of Microsoft services for web analysis and advertising purposes
We use the technologies described below from Microsoft Ireland Operations Ltd, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland ("Microsoft"). Data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 GDPR. The information automatically collected by Microsoft technologies about your use of our website is usually transferred to a server of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. Further information on data processing by Microsoft can be found in Microsoft's privacy policy.
7.3 Use of Facebook services
Use of Facebook Pixel
We use the Facebook Pixel as part of the technologies of Meta Platforms Ireland Ltd, Block J, Serpentine Avenue, Dublin 4, Ireland ("Facebook (by Meta)" or "Meta Platforms Ireland") described below. The Facebook Pixel automatically collects and stores data (IP address, time of visit, device and browser information as well as information about your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter), from which usage profiles are created using pseudonyms. As part of the so-called extended data matching, information is also collected and stored in hashed form for matching purposes, which can be used to identify individuals (e.g. names, email addresses and telephone numbers). For this purpose, a cookie is automatically set by the Facebook pixel when you visit our website, which automatically enables your browser to be recognized by means of a pseudonymous cookie ID when you visit other websites. Facebook (by Meta) will merge this information with other data from your Facebook account and use it to compile reports on website activity and to provide other services related to website activity, in particular personalized and group-based advertising.
The information automatically collected by Facebook (by Meta) technologies about your use of our website is usually transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025, USA and stored there. Further information about data processing by Facebook can be found in Facebook's privacy policy (by Meta).
Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection by decision: USA, Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.
The adequacy decision for the USA applies as the basis for third country transfers, provided that the respective service provider is certified.
Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico. There is no adequacy decision by the European Commission for these countries. Our cooperation with you is based on these guarantees: standard data protection clauses of the European Commission.
Facebook analytics
As part of the Facebook business tools, statistics on visitor activity on our website are created from the data collected with the Facebook pixel about your use of our website. Data processing is carried out on the basis of an agreement on order processing by Facebook (by Meta). Their analysis serves to optimize the presentation and marketing of our website.
Facebook Ads (Ads Manager)
We use Facebook Ads to advertise this website on Facebook (by Meta) and on other platforms. We determine the parameters of the respective advertising campaign. Facebook (by Meta) is responsible for the exact implementation, in particular the decision on the placement of the ads with individual users. Unless otherwise specified for the individual technologies, data processing is carried out on the basis of an agreement between joint controllers in accordance with Art. 26 GDPR. The joint controllership is limited to the collection of data and its transmission to Meta Platforms Ireland. Subsequent data processing by Meta Platforms Ireland is not covered by this.
Based on the statistics generated via Facebook Pixel about visitor activities on our website, we operate group-based advertising on Facebook (by Meta) via Facebook Custom Audience by determining the characteristics of the respective target group. Facebook (by Meta) acts as our processor in the context of the extended data comparison (see above) that takes place to determine the respective target group.
Based on the pseudonymous cookie ID set by Facebook Pixel and the data collected about your usage behavior on our website, we operate personalized advertising via Facebook Pixel Remarketing.
We use Facebook Pixel Conversions to measure your subsequent usage behavior for web analysis and event tracking if you have reached our website via a Facebook Ads ad. Data processing is carried out on the basis of an agreement on order processing by Facebook (by Meta).
7.4 Other providers of web analytics and online marketing services
Use of Vimeo video plugin for the integration of third-party content
To integrate third-party content, data (IP address, time of visit, device and browser information) is collected via the video plugin from Vimeo Inc., 330 West 34th Street, 5th Floor, New York 10011, USA ("Vimeo"), transmitted to Vimeo and then processed by Vimeo. The data processing takes place on the basis of an agreement between jointly responsible parties in accordance with Art. 26 GDPR. Google Analytics is automatically integrated into the Vimeo video plugin. For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information as well as information on your use of our website), from which user profiles are created using pseudonyms. Cookies may be used for this purpose. Google Analytics is a service provided by Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our website is usually transmitted to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. If you visit our website from the EU, your IP address will be stored on a server located in the EU to derive location data and then deleted immediately before the traffic is forwarded to other Google servers for processing. We have no influence or access to the data processing by Vimeo, including the settings and results of Google Analytics.
Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has determined an adequate level of data protection by decision.
Our service providers are located and/or use servers in countries outside the EU and the EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on standard data protection clauses of the European Commission.
If you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, Trusted Shops widgets are integrated on this website to display Trusted Shops services (e.g. seal of approval, collected reviews) and to offer Trusted Shops products to buyers after an order.
The Trustbadge and the services advertised with it are an offer from Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne ("Trusted Shops"), with whom we are jointly responsible under data protection law in accordance with Art. 26 GDPR. In the context of this data protection information, we inform you below about the essential contents of the contract in accordance with Art. 26 para. 2 GDPR.
Within the framework of the joint responsibility existing between us and Trusted Shops AG, please contact Trusted Shops in the event of data protection issues and to assert your rights using the contact options provided in the data protection information. Irrespective of this, you can always contact the controller of your choice. If necessary, your request will then be forwarded to the other responsible party for a response.
8.1 Data processing when integrating the Trustbadge/other widgets
The Trustbadge is provided by a US CDN provider (Content Delivery Network). An adequate level of data protection is ensured in each case by an adequacy decision of the EU Commission, which can be accessed here for the USA. Service providers used from the USA are generally certified under the EU-U.S. Data Privacy Framework (DPF). Further information can be found here. If the service providers used are not certified under the DPF, standard contractual clauses have been concluded as a suitable guarantee.
When the Trustbadge is accessed, the web server automatically saves a so-called server log file, which also contains your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access. The IP address is anonymized immediately after collection so that the stored data cannot be assigned to your person. The anonymized data is used in particular for statistical purposes and for error analysis.
8.2 Data processing after order completion
If you have given your consent, the Trustbadge accesses the order information stored in your end device (order total, order number, product purchased if applicable) and e-mail address after order completion and your e-mail address is hashed using a cryptological one-way function. The hash value is then transmitted to Trusted Shops with the order information in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.
This serves to check whether you are already registered for Trusted Shops services. If this is the case, further processing will be carried out in accordance with the contractual agreement concluded between you and Trusted Shops. If you are not yet registered for the services or do not give your consent to automatic recognition via the Trustbadge, you will then be given the opportunity to register manually for the use of the services or to complete the protection as part of your existing user contract.
For this purpose, the Trustbadge accesses the following information, which is stored in the end device you are using, after you have completed your order: Order total, order number and e-mail address. This is necessary so that we can offer you buyer protection. The data will only be transmitted to Trusted Shops if you actively decide to take out buyer protection by clicking on the correspondingly labeled button in the so-called Trustcard. If you decide to use the services, further processing is based on the contractual agreement with Trusted Shops in accordance with Art. 6 para. 1 lit. b GDPR in order to complete your registration for buyer protection and to secure the order and, if necessary, to be able to send you evaluation invitations by e-mail afterwards.
Trusted Shops uses service providers in the areas of hosting, monitoring and logging. The legal basis is Art. 6 para. 1 lit. f GDPR for the purpose of ensuring trouble-free operation. Processing may take place in third countries (USA and Israel). An adequate level of data protection is ensured in each case by an adequacy decision of the EU Commission, which can be accessed here for the USA and here for Israel. Service providers from the USA are generally certified under the EU-U.S. Data Privacy Framework (DPF). Further information can be found here. If the service providers used are not certified under the DPF, standard contractual clauses have been concluded as a suitable guarantee.
